I saw this sign and had no idea of the celebration to come. I also had no idea about the power of the image of the saints until I could form questions about the Virgen de Guadalupe. We also call her: Maria, Mother Mary, and so on. According to my Spanish teacher, while there are other names for virgins: Soledad, Juquila, and so on, they all are connected to Guadalupe/Maria/Mary. I’m still grappling with the concept because the Saints are all different people.
At the same time, we also discussed the power of the actual image of the virgins or saints and even Jesus in the home, for example. Many seem to give as much image to the image as they give to what the image represents. This seems sacrilegious, but it is evidence of people’s deep beliefs in the power of religion.